Instead describe the materials to be used as strong, tough, flexible, natural, manmade, recycled, water-proof or similar general descriptions. With that said, the Desired Scenario, the Goals and the Project Keys must be consistent with each other and complement each other. Imagine meeting someone at a party.
How do their customers or clients talk about them?
What type of businesses are these customers involved with? It should not attempt to deal with the aesthetics of design… That is the responsibility of the designer.
Social Networks Are Social Networks important to your present and future marketing? Some clients want a completely custom solution. These kinds of add-ons can be valuable to both your client and to your bottom line. You should also provide old promotional material to assist the designer.
Will website copy come from a copywriter? What materials do they need? All the hot stuff. Do they have existing brand guidelines? Do they have a call to action? You may be responsible for an entire ad campaign or new branding. Do they want to be bold and dominant or easily approachable?
Does the budget include any copywriting or photography? Ask them how they want to be different than their competition. They might have an upcoming product launch or trade show and want their new site ready for it.
Is a photographer taking photos? Imagine what their daily lives are like and what their interests are.How to write a website design brief. Name, Email and Phone number of your client or the person you keep contact inside the company (who is responsible for the communications about the project). Do you come from a Business Optimization standpoint when you approach an analysis like this?
Or do you see it as part of your web Design job. Below is an example of a design problem and brief. If the examination question does not name the product that has to be designed and made (such as an educational device) - you can mention an area that you are interested in.
When you have fully analysed a problem you will be ready to write a meaningful Design Brief. Design students often find it hard to understand what is a design brief.
I think that books like Peter L. Philips' are useful but I've seen students even more.
A design brief is an explanation you give to a designer that details the goals, objectives and highlights of a design project. Clients write design briefs for contractors and, according to Clear Design UK, the briefs are a "critical part of the design process," because they serve as a reference for all parties.
How to write a design brief TeamClient Design Toolkit. Writing a packaging design brief Project name Identify the name of your project. Developing a naming convention can allow both parties to file and organize several of your projects.
For example: Honey Oats Package Refresh (Jumbo). A design brief is a written explanation - given to a designer - outlining the aims, objectives and milestones of a design project. A thorough and articulate design brief is a critical part of the design .Download